Category: Crypto Marketing

Launching a Token? Here’s Your KYC & AML Compliance Checklist

Startups often concentrate on code, tokenomics, and hype, yet regulators are watching the plumbing underneath. In the first half of 2024, KYC-related penalties against financial…

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The Crypto Startup’s Guide to Winning IDO Launches

In 2025, Initial DEX Offerings (IDOs) have firmly taken the lead in crypto fundraising, accounting for 66.1% of all token sales, according to data from…

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How $MEME Coin from Memeland Leveraged airdrops and creator hype to build FOMO

Memeland’s $MEME token didn’t just show up it detonated. Launched by the brains behind 9GAG, this token leveraged a perfect mix of airdrops, creator engagement,…

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Brand Token Marketing 101: Where, How, and Who to Target First

Who are early adopters? These aren’t casual browsers they’re the hardcore tech fans, crypto-savvy explorers, and community drivers who spark momentum. In token projects, early…

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Loyalty Tokens vs. Utility Tokens for Brand Engagement

The global token economy is evolving quickly, with over $2 trillion in combined market cap across different token types. As of August 2024, utility tokens…

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Marketing: How to Market AI Agent Coins in a Competitive Crypto Market

AI agent coins are a revolutionary blend of artificial intelligence and blockchain technology. These cryptocurrencies utilize AI-driven agents to autonomously execute tasks like trading, content…

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How to Evaluate Influencer ROI in Crypto Marketing

Influencer marketing has become a powerful force in the crypto world, but without clear metrics and strategic tracking, even the most viral campaigns can fall…

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Top 10 Crypto Marketing Campaigns That Went Viral — And Why They Worked

If you're in crypto, you're not just battling volatility you’re battling noise. Thousands of tokens, NFT collections, and dApps are trying to grab attention. That’s…

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Content Marketing for AI-Powered Crypto Projects: A Complete Go-to-Market Guide

AI and blockchain are transforming industries on their own—but when combined, they unlock entirely new opportunities for smarter, more secure systems. In the context of…

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Community-First Crypto Marketing: How to Win on Discord, Telegram, and X

In the world of cryptocurrency, community isn't just a buzzword it's the backbone of success. A staggering 90% of thriving blockchain projects attribute their growth…

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How to Use Airdrop Campaigns to Fuel Community Growth

Airdrops have become a key strategy in the cryptocurrency world for driving community growth and engagement. Essentially, airdrops involve distributing free tokens to users, often…

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How to Promote Your Brand Token to Early Adopters

In the Web3 landscape, early adopters are the linchpin of your brand token's success. While they may constitute a modest 2–15% of your potential user…

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Telegram Marketing Strategies for Token Projects: A Comprehensive Guide to Building and Engaging Crypto Communities

Telegram has become a central communication channel for the cryptocurrency ecosystem. With over 900 million monthly active users as of early 2025, the platform offers…

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 How Tokeny’s RWA Protocol Attracted Enterprises Through Regulated Infrastructure

Tokenizing real-world assets (RWAs) is no longer just a buzzword; it's becoming a strategic move for financial institutions. The allure is clear: enhanced liquidity, streamlined…

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How Shiba Inu Maintained Meme Dominance Through Consistent Community Marketing

Back in August 2020, an anonymous developer known as "Ryoshi" launched Shiba Inu (SHIB) as a playful experiment in decentralized community building. Drawing inspiration from…

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